Visual Impact: culture and the meaning of images

Terence Wright

    Research output: Book/ReportBookpeer-review


    From the office to domestic interiors to shops, images surround us in modern life. The internet has increased this visual onslaught exponentially. Is there a systematic order to this seemingly endless array of pictures and depictions? Looking at picture-making traditions around the world, the author demonstrates how schemes of depiction are ordered throughout all ages and across all cultures. Citing a wide range of examples--from painting and drawing to film, photography and the web--Visual Impact analyzes the theory and practice of visual representation. Pictures and images provide a cognitive context through which people can explore and understand their world. They frame and shape daily life. By considering the techniques and systems that inform visual displays, the author examines how cultural values and traditions shape particular visual styles. Drawing on the growing field of visual anthropology, Visual Impact sets image making in an historical and global context, and uses it as a window for exploring the human condition at a deeper level.
    Original languageEnglish
    PublisherBerg Publishers
    Number of pages193
    ISBN (Print)978 185973 468 1 (hardback) 978 185973 473 5 (pb)
    Publication statusPublished (in print/issue) - Dec 2008

    Bibliographical note

    Book reviewed by Elizabeth Chaplin in international refereed journal - Visual Studies, Volume 24, Issue 2, 2009, Pages 183 – 184. DOI: 10.1080/14725860903106203


    Dive into the research topics of 'Visual Impact: culture and the meaning of images'. Together they form a unique fingerprint.

    Cite this