Using behavioural and motivational thinking in food segmentation

Research output: Contribution to journalArticle

19 Citations (Scopus)
LanguageEnglish
Pages691-702
JournalInternational Journal of Retail and Distribution Management
Volume35
Issue number8, 9
DOIs
Publication statusPublished - 2007

Cite this

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title = "Using behavioural and motivational thinking in food segmentation",
author = "Lynsey Hollywood and Gillian Armstrong and Mark Durkin",
year = "2007",
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language = "English",
volume = "35",
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journal = "International Journal of Retail and Distribution Management",
issn = "0959-0552",
number = "8, 9",

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AU - Armstrong, Gillian

AU - Durkin, Mark

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