| Original language | English |
|---|---|
| Pages (from-to) | 69-79 |
| Journal | Marketing Education Review |
| Volume | 11 |
| Issue number | 3 |
| Publication status | Published (in print/issue) - 2001 |
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Towards the "Internetalization" of International Marketing Education
- Patrick Ibbotson
- , James Bell
Research output: Contribution to journal › Article › peer-review