To Provide Advice on the Most Suitable Route to Making a Health Claim for a Homeopathic Product and Evaluate the Potential in the NI and ROI Markets

Sharon Loane, Laura Bradley, Le Roy Dowey, Liadhan McAnena

Research output: Book/ReportCommissioned reportpeer-review

Original languageEnglish
PublisherUnknown Publisher
Number of pages70
Publication statusAccepted/In press - 20 Mar 2013

Keywords

  • Product Development
  • Marketing Development
  • Marketing Planning
  • Marketing Communication

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