To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company

B. Kelleghan; Amy Burns; Lynsey Hollywood

To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company

B. Kelleghan, Amy Burns, Lynsey Hollywood

Connected 3 Competitive Fund

Research output: Book/Report › Commissioned report › peer-review

Original language	English
Publisher	Unknown Publisher
Number of pages	10
Publication status	Published (in print/issue) - 1 Mar 2016

Keywords

New product development
product innovation
wheatgrass

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Cite this

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title = "To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company",

keywords = "New product development, product innovation, wheatgrass",

author = "B. Kelleghan and Amy Burns and Lynsey Hollywood",

year = "2016",

month = mar,

day = "1",

language = "English",

publisher = "Unknown Publisher",

}

To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company. / Kelleghan, B.; Burns, Amy ; Hollywood, Lynsey.
Unknown Publisher, 2016. 10 p.

Research output: Book/Report › Commissioned report › peer-review

TY - BOOK

T1 - To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company

AU - Kelleghan, B.

AU - Burns, Amy

AU - Hollywood, Lynsey

PY - 2016/3/1

Y1 - 2016/3/1

KW - New product development

KW - product innovation

KW - wheatgrass

M3 - Commissioned report

BT - To assess the nutritional composition of fresh wheatgrass juice and investigate New Product Development (NPD) opportunities that will incorporate the juice into mainstream products and develop a new route to market for the company

PB - Unknown Publisher

ER -