Original language | English |
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Title of host publication | Critical Marketing: Issues in Contemporary Marketing |
Place of Publication | London |
Publisher | John Wiley & Sons, Inc. |
Pages | 345-362 |
ISBN (Print) | 0470511982 |
Publication status | Published (in print/issue) - 20 Mar 2008 |
Thinking Through Theory: Materialising the Oppositional Imagination
Pauline Maclaran, Lorna M. R. Stevens
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review