Thinking Through Theory: Materialising the Oppositional Imagination

Pauline Maclaran, Lorna M. R. Stevens

    Research output: Chapter in Book/Report/Conference proceedingChapter

    LanguageEnglish
    Title of host publicationCritical Marketing: Issues in Contemporary Marketing
    Place of PublicationLondon
    Pages345-362
    Publication statusPublished - 20 Mar 2008

    Cite this

    Maclaran, P., & Stevens, L. M. R. (2008). Thinking Through Theory: Materialising the Oppositional Imagination. In Critical Marketing: Issues in Contemporary Marketing (pp. 345-362). London.
    Maclaran, Pauline ; Stevens, Lorna M. R. / Thinking Through Theory: Materialising the Oppositional Imagination. Critical Marketing: Issues in Contemporary Marketing. London, 2008. pp. 345-362
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    year = "2008",
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    language = "English",
    isbn = "0470511982",
    pages = "345--362",
    booktitle = "Critical Marketing: Issues in Contemporary Marketing",

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    Maclaran, P & Stevens, LMR 2008, Thinking Through Theory: Materialising the Oppositional Imagination. in Critical Marketing: Issues in Contemporary Marketing. London, pp. 345-362.

    Thinking Through Theory: Materialising the Oppositional Imagination. / Maclaran, Pauline; Stevens, Lorna M. R.

    Critical Marketing: Issues in Contemporary Marketing. London, 2008. p. 345-362.

    Research output: Chapter in Book/Report/Conference proceedingChapter

    TY - CHAP

    T1 - Thinking Through Theory: Materialising the Oppositional Imagination

    AU - Maclaran, Pauline

    AU - Stevens, Lorna M. R.

    PY - 2008/3/20

    Y1 - 2008/3/20

    M3 - Chapter

    SN - 0470511982

    SP - 345

    EP - 362

    BT - Critical Marketing: Issues in Contemporary Marketing

    CY - London

    ER -

    Maclaran P, Stevens LMR. Thinking Through Theory: Materialising the Oppositional Imagination. In Critical Marketing: Issues in Contemporary Marketing. London. 2008. p. 345-362