The strategic placement of TQM in the organisation: a grounded study

Denis Leonard, Rodney Mcadam

    Research output: Contribution to journalArticlepeer-review

    8 Citations (Scopus)


    The aim of this paper is to investigate the strategic dynamics of total quality management (TQM) in an organisation using a grounded theory research methodology. Inductive grounded theory research methods are used to improve understanding. The main element of the research methodology is a longitudinal case study. The key findings, first indicate, that TQM and the Business Excellence Model (BEM) are not strategically significant models in an organisational context and lack dynamic representation. Second, the majority of the corporate strategic process and the key strategic drivers are outside the TQM environment. Finally, it is concluded that TQM can act as a strategic dynamic catalyst, incorporating culture, strategy and business operations.

    Original languageEnglish
    Pages (from-to)43-53
    Number of pages11
    JournalManaging Service Quality: An International Journal
    Issue number1
    Publication statusPublished (in print/issue) - 1 Feb 2002

    Bibliographical note

    Copyright 2016 Elsevier B.V., All rights reserved.


    • Case studies
    • Quality management
    • Strategic management
    • TQM


    Dive into the research topics of 'The strategic placement of TQM in the organisation: a grounded study'. Together they form a unique fingerprint.

    Cite this