The Stimulus' Orienting Function May Play an Important Role in IRAP Performance: Supportive Evidence from an Eye-Tracking Study of Brands

Joana Andrade Ramalho Pinto, Rodrigo Vianna de Almeida, Renato Bortoloti

Research output: Contribution to journalArticlepeer-review

2 Citations (Scopus)
15 Downloads (Pure)

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