The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality

Derek Bond, Elaine Ramsey

Research output: Contribution to journalArticlepeer-review

13 Citations (Scopus)
Original languageEnglish
Pages (from-to)430-440
JournalQualitative Market Research: An International Journal
Issue number4
Publication statusPublished (in print/issue) - Sept 2010

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