The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality

Derek Bond; Elaine Ramsey

doi:10.1108/13522751011078836

The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality

Derek Bond, Elaine Ramsey

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	430-440
Journal	Qualitative Market Research: An International Journal
Volume	13
Issue number	4
DOIs	https://doi.org/10.1108/13522751011078836
Publication status	Published (in print/issue) - Sept 2010

Access to Document

10.1108/13522751011078836

Cite this

@article{c3f3bf85351749da89c54bc1480d4499,

title = "The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality",

author = "Derek Bond and Elaine Ramsey",

year = "2010",

month = sep,

doi = "10.1108/13522751011078836",

language = "English",

volume = "13",

pages = "430--440",

journal = "Qualitative Market Research: An International Journal",

publisher = "Emerald Publishing",

number = "4",

}

TY - JOUR

T1 - The role of information and communication technologies in using projective techniques as survey tools to meet the challenges of bounded rationality

AU - Bond, Derek

AU - Ramsey, Elaine

PY - 2010/9

Y1 - 2010/9

U2 - 10.1108/13522751011078836

DO - 10.1108/13522751011078836

M3 - Article

VL - 13

SP - 430

EP - 440

JO - Qualitative Market Research: An International Journal

JF - Qualitative Market Research: An International Journal

IS - 4

ER -