Due to political division within Northern Ireland spectator sports, particularly Gaelic games, have been a contentious issue and as result have not been developed as a tourism product. The purpose of this paper is to discuss how politics can impinge on policies relating to sport, tourism and consequently sports tourism. The first section deals with the political situation in Northern Ireland and how it has affected local tourism and sport. The second section analyses the tourism potential of local sports now that the country has entered a new era of peace. The third and final section of the paper deals specifically with Gaelic games and recommends how Northern Ireland’s tourism industry could capitalise on a sport which is unique to the island of Ireland.
- Differentiation and Unique