@inbook{80e059382bc44ea69de38f72225ba446,
title = "{\textquoteleft}The little programme that could: the relationship between NBC and Star Trek'",
keywords = "American television, NBC network, Star Trek, television history, television political economy",
author = "\{Messenger Davies\}, M{\'a}ire and Roberta Pearson",
year = "2007",
language = "English",
isbn = "978-0-520-25081-9",
pages = "209--223",
editor = "Michele Hilmes",
booktitle = "NBC: America{\textquoteright}s Network",
publisher = "University of California",
address = "United States",
}