The impact of the pilot

Paul Donnelly; Sport Northern Ireland; Ruth Balmer; Richard Coleman; Richard Moore

The impact of the pilot

Paul Donnelly, Sport Northern Ireland, Ruth Balmer, Richard Coleman, Richard Moore

Research output: Book/Report › Commissioned report

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Abstract

This report has been written by the Sport Industry Research Centre (SIRC) at Sheffield Hallam University in response to a joint request by Sport Northern Ireland (SNI) and the Food Standards Agency Northern Ireland (FSA) to evaluate Activ8 Eatwell (A8E). A8E is an innovative (pilot) social marketing campaign aimed at primary school children aged nine and ten (year P5). This pioneering scheme developed from the original Activ8 intervention and provides a comprehensive resource pack for teachers and coaches to deliver its physical activity, healthy eating and lifestyle messages to primary school children.

Original language	English
Publication status	Published (in print/issue) - 2010

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TheimpactofthepilotActiv8EatwellinitiativeinNorthernIrelandFinal published version, 6.16 MB

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title = "The impact of the pilot",

abstract = "This report has been written by the Sport Industry Research Centre (SIRC) at Sheffield Hallam University in response to a joint request by Sport Northern Ireland (SNI) and the Food Standards Agency Northern Ireland (FSA) to evaluate Activ8 Eatwell (A8E). A8E is an innovative (pilot) social marketing campaign aimed at primary school children aged nine and ten (year P5). This pioneering scheme developed from the original Activ8 intervention and provides a comprehensive resource pack for teachers and coaches to deliver its physical activity, healthy eating and lifestyle messages to primary school children.",

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AU - Donnelly, Paul

AU - Ireland, Sport Northern

AU - Balmer, Ruth

AU - Coleman, Richard

AU - Moore, Richard

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N2 - This report has been written by the Sport Industry Research Centre (SIRC) at Sheffield Hallam University in response to a joint request by Sport Northern Ireland (SNI) and the Food Standards Agency Northern Ireland (FSA) to evaluate Activ8 Eatwell (A8E). A8E is an innovative (pilot) social marketing campaign aimed at primary school children aged nine and ten (year P5). This pioneering scheme developed from the original Activ8 intervention and provides a comprehensive resource pack for teachers and coaches to deliver its physical activity, healthy eating and lifestyle messages to primary school children.

AB - This report has been written by the Sport Industry Research Centre (SIRC) at Sheffield Hallam University in response to a joint request by Sport Northern Ireland (SNI) and the Food Standards Agency Northern Ireland (FSA) to evaluate Activ8 Eatwell (A8E). A8E is an innovative (pilot) social marketing campaign aimed at primary school children aged nine and ten (year P5). This pioneering scheme developed from the original Activ8 intervention and provides a comprehensive resource pack for teachers and coaches to deliver its physical activity, healthy eating and lifestyle messages to primary school children.

M3 - Commissioned report

BT - The impact of the pilot

ER -

The impact of the pilot

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