The Future Challenge

Research output: Chapter in Book/Report/Conference proceedingChapter

LanguageEnglish
Title of host publicationDestination Branding
EditorsN Morgan, A Pritchard, R Pride
Place of PublicationLondon
PublisherElsevier
Pages169-182
ISBN (Print)978-0-08-096930-5
Publication statusPublished - 2009

Cite this

Yeoman, I., & McMahon-Beattie, U. (2009). The Future Challenge. In N. Morgan, A. Pritchard, & R. Pride (Eds.), Destination Branding (pp. 169-182). London: Elsevier.
Yeoman, I ; McMahon-Beattie, Una. / The Future Challenge. Destination Branding. editor / N Morgan ; A Pritchard ; R Pride. London : Elsevier, 2009. pp. 169-182
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pages = "169--182",
editor = "N Morgan and A Pritchard and R Pride",
booktitle = "Destination Branding",
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Yeoman, I & McMahon-Beattie, U 2009, The Future Challenge. in N Morgan, A Pritchard & R Pride (eds), Destination Branding. Elsevier, London, pp. 169-182.

The Future Challenge. / Yeoman, I; McMahon-Beattie, Una.

Destination Branding. ed. / N Morgan; A Pritchard; R Pride. London : Elsevier, 2009. p. 169-182.

Research output: Chapter in Book/Report/Conference proceedingChapter

TY - CHAP

T1 - The Future Challenge

AU - Yeoman, I

AU - McMahon-Beattie, Una

PY - 2009

Y1 - 2009

M3 - Chapter

SN - 978-0-08-096930-5

SP - 169

EP - 182

BT - Destination Branding

A2 - Morgan, N

A2 - Pritchard, A

A2 - Pride, R

PB - Elsevier

CY - London

ER -

Yeoman I, McMahon-Beattie U. The Future Challenge. In Morgan N, Pritchard A, Pride R, editors, Destination Branding. London: Elsevier. 2009. p. 169-182