The Diffusion of Online Banking

Laura Bradley, Kate Stewart

Research output: Contribution to journalArticle

LanguageEnglish
Pages1087-1109
JournalJournal of Marketing Management
Volume19
Issue number9-10
DOIs
Publication statusAccepted/In press - 10 Jan 2003

Keywords

  • Banking Industry
  • Diffusion of Innovation
  • On-line Banking
  • Delphi Technique
  • Marketing
  • Distribution
  • Future

Cite this

Bradley, Laura ; Stewart, Kate. / The Diffusion of Online Banking. In: Journal of Marketing Management. 2003 ; Vol. 19, No. 9-10. pp. 1087-1109.
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The Diffusion of Online Banking. / Bradley, Laura; Stewart, Kate.

In: Journal of Marketing Management, Vol. 19, No. 9-10, 10.01.2003, p. 1087-1109.

Research output: Contribution to journalArticle

TY - JOUR

T1 - The Diffusion of Online Banking

AU - Bradley, Laura

AU - Stewart, Kate

PY - 2003/1/10

Y1 - 2003/1/10

KW - Banking Industry

KW - Diffusion of Innovation

KW - On-line Banking

KW - Delphi Technique

KW - Marketing

KW - Distribution

KW - Future

U2 - 10.1080/0267257X.2003.9728252

DO - 10.1080/0267257X.2003.9728252

M3 - Article

VL - 19

SP - 1087

EP - 1109

JO - Journal of Marketing Management

T2 - Journal of Marketing Management

JF - Journal of Marketing Management

SN - 0267-257X

IS - 9-10

ER -