Relationship quality and online customer retention: the contingent role of e-commerce institutional mechanism effectiveness.

Y Fang, I Qureshi, P McCole, Elaine Ramsey

Research output: Chapter in Book/Report/Conference proceedingConference contribution

LanguageEnglish
Title of host publicationUnknown Host Publication
Number of pages12
Publication statusPublished - 13 Dec 2008
EventPre ICIS WeB 2008 7th Workshop on e-Business: Designing e-Business Systems: Markets, Services and Networks - Paris, France,
Duration: 13 Dec 2008 → …

Workshop

WorkshopPre ICIS WeB 2008 7th Workshop on e-Business: Designing e-Business Systems: Markets, Services and Networks
Period13/12/08 → …

Cite this

@inproceedings{d7b0bb9371464137afd222e7c6777339,
title = "Relationship quality and online customer retention: the contingent role of e-commerce institutional mechanism effectiveness.",
author = "Y Fang and I Qureshi and P McCole and Elaine Ramsey",
year = "2008",
month = "12",
day = "13",
language = "English",
booktitle = "Unknown Host Publication",

}

Fang, Y, Qureshi, I, McCole, P & Ramsey, E 2008, Relationship quality and online customer retention: the contingent role of e-commerce institutional mechanism effectiveness. in Unknown Host Publication. Pre ICIS WeB 2008 7th Workshop on e-Business: Designing e-Business Systems: Markets, Services and Networks, 13/12/08.

Relationship quality and online customer retention: the contingent role of e-commerce institutional mechanism effectiveness. / Fang, Y; Qureshi, I; McCole, P; Ramsey, Elaine.

Unknown Host Publication. 2008.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

TY - GEN

T1 - Relationship quality and online customer retention: the contingent role of e-commerce institutional mechanism effectiveness.

AU - Fang, Y

AU - Qureshi, I

AU - McCole, P

AU - Ramsey, Elaine

PY - 2008/12/13

Y1 - 2008/12/13

M3 - Conference contribution

BT - Unknown Host Publication

ER -