Original language | English |
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Pages (from-to) | 74-86 |
Journal | Journal of Product and Brand Management |
Volume | 7 |
Issue number | 1 |
Publication status | Published (in print/issue) - 1998 |
Price Setting in SMEs: Some Empirical Findings
David Carson, Audrey Gilmore, Darryl Cummins, Aodheen O'Donnell, Ken Grant
Research output: Contribution to journal › Article › peer-review
63
Citations
(Scopus)