The chapter aims to examine the development of tourism in Northern Ireland in a post-conflict era beyond a dark and political identity. A model is developed around Phoenix tourism identity that is best shaped by product development that is closely attached to a region's turbulent history. Boyd argues the need to develop tourism beyond a phoenix phase to one of normalcy where destinations shift their focus of identity, imagery away from dark products to wider cultural heritage, sports, events identity.
|Title of host publication||Tourism and Hospitality in Conflict-Ridden Destinations|
|Editors||Rami Isaac, Erdinc Cakmak, Richard Butler|
|Place of Publication||Abingdon, Oxford, UK|
|Number of pages||14|
|Publication status||Published - 2019|
|Name||Contemporary Geographies of Leisure, Tourism and Mobility|
- post conflict
- dark tourism
- Northern Ireland
- Phoenix development
Boyd, S. (2019). Post-conflict tourism development in Northern Ireland: Moving beyond murals and dark sites associated with its past. In R. Isaac, E. Cakmak, & R. Butler (Eds.), Tourism and Hospitality in Conflict-Ridden Destinations (Vol. 1, pp. 226-239). (Contemporary Geographies of Leisure, Tourism and Mobility). Routledge.