Opportunity and innovation: Synergy within an entrepreneurial approach to marketing

Geoff Simmons, Brychan C. Thomas, G. Packham

    Research output: Contribution to journalArticle

    LanguageEnglish
    Pages63-72
    JournalInternational Journal of Entrepreneurship and Innovation
    Volume10
    Issue number1
    DOIs
    Publication statusPublished - Feb 2009

    Cite this

    Simmons, Geoff ; Thomas, Brychan C. ; Packham, G. / Opportunity and innovation: Synergy within an entrepreneurial approach to marketing. In: International Journal of Entrepreneurship and Innovation. 2009 ; Vol. 10, No. 1. pp. 63-72.
    @article{4b6ddb02f4e343e3beed616f24b11b55,
    title = "Opportunity and innovation: Synergy within an entrepreneurial approach to marketing",
    author = "Geoff Simmons and Thomas, {Brychan C.} and G. Packham",
    year = "2009",
    month = "2",
    doi = "10.5367/000000009787414235",
    language = "English",
    volume = "10",
    pages = "63--72",
    journal = "International Journal of Entrepreneurship and Innovation",
    issn = "1465-7503",
    number = "1",

    }

    Opportunity and innovation: Synergy within an entrepreneurial approach to marketing. / Simmons, Geoff; Thomas, Brychan C.; Packham, G.

    In: International Journal of Entrepreneurship and Innovation, Vol. 10, No. 1, 02.2009, p. 63-72.

    Research output: Contribution to journalArticle

    TY - JOUR

    T1 - Opportunity and innovation: Synergy within an entrepreneurial approach to marketing

    AU - Simmons, Geoff

    AU - Thomas, Brychan C.

    AU - Packham, G.

    PY - 2009/2

    Y1 - 2009/2

    U2 - 10.5367/000000009787414235

    DO - 10.5367/000000009787414235

    M3 - Article

    VL - 10

    SP - 63

    EP - 72

    JO - International Journal of Entrepreneurship and Innovation

    T2 - International Journal of Entrepreneurship and Innovation

    JF - International Journal of Entrepreneurship and Innovation

    SN - 1465-7503

    IS - 1

    ER -