Opportunities and challenges from the development of an Analytics functions at Pearlai

Barry Quinn; Byron Graham

Opportunities and challenges from the development of an Analytics functions at Pearlai

Barry Quinn
, Byron Graham

Research output: Book/Report › Commissioned report

Abstract

This is a commission report funded by Invest NI. The report outlines how the Pearlai, can exploit data collected through their innovative retail technology to build a sustainable a predictive analytic function for shopping behaviour and proximity marketing.

Original language	English
Number of pages	48
Publication status	Published (in print/issue) - 12 Dec 2018

Keywords

Innovation
Machine Learning
predictive analytics
statistical analysis

Cite this

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title = "Opportunities and challenges from the development of an Analytics functions at Pearlai",

abstract = "This is a commission report funded by Invest NI. The report outlines how the Pearlai, can exploit data collected through their innovative retail technology to build a sustainable a predictive analytic function for shopping behaviour and proximity marketing.",

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author = "Barry Quinn and Byron Graham",

year = "2018",

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day = "12",

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AU - Graham, Byron

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AB - This is a commission report funded by Invest NI. The report outlines how the Pearlai, can exploit data collected through their innovative retail technology to build a sustainable a predictive analytic function for shopping behaviour and proximity marketing.

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KW - Machine Learning

KW - predictive analytics

KW - statistical analysis

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M3 - Commissioned report

BT - Opportunities and challenges from the development of an Analytics functions at Pearlai

ER -

Opportunities and challenges from the development of an Analytics functions at Pearlai

Abstract

Keywords

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