Abstract
Key points1. Motivational theory applied to breastfeeding promotion and support2. The ARCS Model of Motivational Instructional Design (Keller 1983)3. Designing optimally motivating breast feeding instruction4. Testing the motivationally designed intervention
| Original language | English |
|---|---|
| Title of host publication | Theory for Midwifery Practice |
| Place of Publication | UK |
| Publisher | Palgrave Macmillan |
| Pages | 115-136 |
| Volume | 2 |
| ISBN (Print) | 978-0-230-21192-6 |
| Publication status | Published - 2011 |
Keywords
- Theory in Action
- Motivation
- Midwives
- Breastfeeding