Moderating role of gender in the relationships between perceived benefits and satisfaction in social virtual world continuance

ZY Zhou, X Jin, Yulin Fang

Research output: Contribution to journalArticle

75 Citations (Scopus)
LanguageEnglish
Pages69-79
JournalDecision Support Systems
Volume65
DOIs
Publication statusPublished - Sep 2014

Cite this

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title = "Moderating role of gender in the relationships between perceived benefits and satisfaction in social virtual world continuance",
author = "ZY Zhou and X Jin and Yulin Fang",
year = "2014",
month = "9",
doi = "10.1016/j.dss.2014.05.004",
language = "English",
volume = "65",
pages = "69--79",
journal = "Decision Support Systems",
issn = "0167-9236",
publisher = "Elsevier",

}

Moderating role of gender in the relationships between perceived benefits and satisfaction in social virtual world continuance. / Zhou, ZY; Jin, X; Fang, Yulin.

In: Decision Support Systems, Vol. 65, 09.2014, p. 69-79.

Research output: Contribution to journalArticle

TY - JOUR

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AU - Zhou, ZY

AU - Jin, X

AU - Fang, Yulin

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EP - 79

JO - Decision Support Systems

T2 - Decision Support Systems

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