Marketing Issues and World Heritage Sites

Stephen Boyd, Dallen Timothy

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

This was a requested chapter by the editors. The chapter explores the challenges of marketing world heritage sites given their focus on protection and conservation of certain universal values compared to their appeal as tourism destinations and spaces.
LanguageEnglish
Title of host publicationManaging World Heritage Sites
EditorsAnna Leask, Alan Fyall
PublisherElsevier
Pages53-66
ISBN (Print)0-750-665-46-7
Publication statusPublished - 2005

Fingerprint

World Heritage Site
Conservation
Tourism destination
Marketing

Cite this

Boyd, S., & Timothy, D. (2005). Marketing Issues and World Heritage Sites. In A. Leask, & A. Fyall (Eds.), Managing World Heritage Sites (pp. 53-66). Elsevier.
Boyd, Stephen ; Timothy, Dallen. / Marketing Issues and World Heritage Sites. Managing World Heritage Sites. editor / Anna Leask ; Alan Fyall. Elsevier, 2005. pp. 53-66
@inbook{2efdd1f6eb344ce18dd60dc882b112dd,
title = "Marketing Issues and World Heritage Sites",
abstract = "This was a requested chapter by the editors. The chapter explores the challenges of marketing world heritage sites given their focus on protection and conservation of certain universal values compared to their appeal as tourism destinations and spaces.",
author = "Stephen Boyd and Dallen Timothy",
year = "2005",
language = "English",
isbn = "0-750-665-46-7",
pages = "53--66",
editor = "Anna Leask and Alan Fyall",
booktitle = "Managing World Heritage Sites",
publisher = "Elsevier",
address = "Netherlands",

}

Boyd, S & Timothy, D 2005, Marketing Issues and World Heritage Sites. in A Leask & A Fyall (eds), Managing World Heritage Sites. Elsevier, pp. 53-66.

Marketing Issues and World Heritage Sites. / Boyd, Stephen; Timothy, Dallen.

Managing World Heritage Sites. ed. / Anna Leask; Alan Fyall. Elsevier, 2005. p. 53-66.

Research output: Chapter in Book/Report/Conference proceedingChapter

TY - CHAP

T1 - Marketing Issues and World Heritage Sites

AU - Boyd, Stephen

AU - Timothy, Dallen

PY - 2005

Y1 - 2005

N2 - This was a requested chapter by the editors. The chapter explores the challenges of marketing world heritage sites given their focus on protection and conservation of certain universal values compared to their appeal as tourism destinations and spaces.

AB - This was a requested chapter by the editors. The chapter explores the challenges of marketing world heritage sites given their focus on protection and conservation of certain universal values compared to their appeal as tourism destinations and spaces.

M3 - Chapter

SN - 0-750-665-46-7

SP - 53

EP - 66

BT - Managing World Heritage Sites

A2 - Leask, Anna

A2 - Fyall, Alan

PB - Elsevier

ER -

Boyd S, Timothy D. Marketing Issues and World Heritage Sites. In Leask A, Fyall A, editors, Managing World Heritage Sites. Elsevier. 2005. p. 53-66