Abstract
Leisure revenue management (RM or yield management) marries theissues of supply, demand and price, when the organisation isconstrained by capacity. By using ‘time’ as the unit of inventory, theauthors explore a typology of the characteristics of RM that pertainto the leisure experience, and set out to explain the process of RMthrough a holistic model which brings benefits to managing leisureproperties and events.
| Original language | English |
|---|---|
| Pages (from-to) | 306-317 |
| Journal | Journal of Retail and Leisure Property |
| Volume | 1 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published (in print/issue) - 2001 |
Bibliographical note
Reference text: 1. Grainger-Jones, B. (1999) Managing Leisure, Butterworth-Heinemann, London.2. Ibid.
3. Cross, R. (1997) Revenue Management, Orion Publications, London.
4. Sharples, E., Yeoman, I. and Leask, A. (1999) `Operations management', in Leask, A.
and Yeoman, I. (Eds) Heritage Visitor Attractions: An Operations Management
Perspective, Continuum Press, London.
5. Cross, ref. 3.
6. Ibid.
7. Huyton, J. and Peters, S. (2001) `Yield management in the hotel industry', in Ingold, A.,
McMahon-Beattie, U. and Yeoman, I. (Eds) Yield Management: Strategies for the
Service Industries, Continuum Press, London.
8. Hoseason, J. and Johns, N. (1998) `The numbers game: The role of yield management
in the tour operations industry', Progress in Tourism and Hospitality Research, Vol. 4,
No. 3, pp. 197±206.
9. Ingold, A. and Huyton, J. (2001) `Yield management and the airline industry', in Ingold
et al., ref. 7.
10. Hood, I. S. A. (2001) `Merlin: Model to evaluate revenue and loadings for intercity', in
Ingold et al., ref. 7.
11. Hoseason, J. (2001) `Capacity management in the cruise industry', in Ingold et al., ref.
7.
12. Barlow, G. (2001) `Capacity management in the football industry', in Ingold et al., ref. 7.
Price, capacity,
inventory and the
leisure user
Yeoman, McMahon-Beattie and Sutherland
# HENRY STEWART PUBLICATIONS 1471-549X J o urnal of Le i sure Proper 3 1 6 t y VO L . 1 N O. 4 P P 3 0 6 – 3 1 7
13. Kimes, S. (2001) `A strategic approach to yield management', in Ingold et al., ref. 7.
14. Kimes, S. (1989) `Yield management: A tool for capacity constrained ®rms', Journal of
Operations Management, Vol. 8, No. 4, pp. 348±368.
15. Donaghy, K., McMahon-Beattie, U., Yeoman, I. and Ingold, A. (1998) `The realism of
yield management', Progress in Tourism and Hospitality Research, Vol. 4, No. 3, pp.
187±196.
16. Ibid.
17. Kimes, ref. 13.
18. Ibid.
19. Cross, ref. 3.
20. Edgar, D. (2001) `Economic theory of pricing for the hospitality and tourism industry',
in Ingold et al., ref. 7.
21. Cross, ref. 3.
22. Leask, A. and Yeoman, I. (1999) `The development of core concepts of yield
management', International Journal of Heritage Studies, Vol. 5, No. 2, pp. 96±110.
23. Edgar, ref. 20.
24. Kimes, ref. 13.
25. Barlow, ref. 12.
26. Leask and Yeoman, ref. 22.
27. Ingold and Huyton, ref. 9.
28. Huyton and Peters, ref. 7.
29. Ingold and Huyton, ref. 9.
30. Kimes, ref. 13.
31. Barlow, ref. 12.
32. Boella, M. (2001) `Legal aspects', in Ingold et al., ref. 7.
33. Sparrow, J. (1998) Knowledge in Organisations, Sage, London.
34. Russell, K. (1997) `Expert systems', in Yeoman, I. and Ingold, A. (Eds) Yield
Management: Strategies for the Service Industries, Cassell Publications, London.
35. Donaghy et al., ref. 15.
36. Barlow, ref. 12.
37. Donaghy et al., ref. 15.
38. Edgar, ref. 20.
39. Donaghy et al., ref. 15.
40. Kimes, S. (1994) `Perceived fairness of yield management', Cornell Hotel and Restaurant
Administration Quarterly, Vol. 1, No. 2, pp. 156±166.
41. Yeoman, I. and Ingold, A. (2001) `Decision making', in Ingold et al., ref. 7.
42. Donaghy et al., ref. 15.
43. Orkin, E. (1990) Yield Management, Educational Institute of American Hotel and Motel
Association, Orlando.
44. Yeoman, I. and Watson, S. (1997) `Yield management: A human activity system',
International Journal of Contemporary Hospitality Management, Vol. 9, No. 2, pp. 80±83.
45. Raeside, R. and Windle, R. (2001) `Quantitative aspects of yield management', in Ingold
et al., ref. 7.
46. Cross, ref. 3.
47. Ibid.
48. Ibid.
49. Yeoman and Ingold, ref. 40.
50. Cross, ref. 3.
51. Raeside and Windle, ref. 45.
52. Yeoman and Watson, ref. 44.
Leisure revenue management
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