Knowledge management for SME fashion retailers in the “New Economy

L Donnell, A Reid, K Hutchinson

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationUnknown Host Publication
PublisherEuropean Institute of Retailing and Services Studies
Number of pages20
Publication statusAccepted/In press - 19 Mar 2012
EventEIRASS Conference - Vienna, Austria
Duration: 19 Mar 2012 → …


ConferenceEIRASS Conference
Period19/03/12 → …


  • Business Intelligence
  • CRM
  • Retail

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