Influences on consumer evaluations of product bundles in the Northern Ireland food retail market

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationUnknown Host Publication
PublisherEuropean Institute of Retailing and Services Studies
Number of pages5
Publication statusPublished - 5 Jul 2010
EventEuropean Institute of Retailing and Services Studies (EIRASS) Conference - Istanbul, Turkey
Duration: 5 Jul 2010 → …

Conference

ConferenceEuropean Institute of Retailing and Services Studies (EIRASS) Conference
Period5/07/10 → …

Cite this

Wappling, A., Farley, H., & Armstrong, G. (2010). Influences on consumer evaluations of product bundles in the Northern Ireland food retail market. In Unknown Host Publication European Institute of Retailing and Services Studies.