Implementing Yield management: Lessons from the Hotel Sector

K Donaghy, U McMahon-Beattie, D McDowell

Research output: Contribution to journalArticle

29 Citations (Scopus)
Original languageEnglish
Pages (from-to)50-54
JournalInternational Journal of Contemporary Hospitality Management,
Volume9
Issue number2
Publication statusPublished - 1997

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