Help me to be creative! Let me flourish

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A number of studies argue that organisational performance can be enhanced due to employee’s creativity (Buhl et al., 2016; Mihail and Kloutsiniotis, 2016; Chowhan et al., 2017). Although the problem of individual creativity at work has received significant attention (Doran and Ryan, 2017; Fortwengel et al., 2017; Preenen et al., 2017), evidence suggests that fundamental issues remain under-researched. For instance, it is still unclear how to separate higher and lower levels of creativity and what criteria distinguish more creative people, products, or processes from less creative ones (Martin and Wilson, 2017). The scant research highlights that certain developmental interventions can lead to organisational and personal growth by unleashing untapped human expertise (Gilley et al., 2011). This paper aims to shed more light on the problem of human creativity at work and focuses on the concept of human flourishing as the unit of influence on individual creative performances.
Original languageEnglish
Title of host publicationHelp me to be creative! Let me flourish
PublisherBritish Academy of Management
Number of pages10
ISBN (Electronic)978-0-9956413-1-0
Publication statusPublished (in print/issue) - 31 Aug 2018
EventBritish Academy of Management Conference - Bristol Business School, Bristol, United Kingdom
Duration: 3 Sept 20186 Sept 2018


ConferenceBritish Academy of Management Conference
Abbreviated titleBAM2018
Country/TerritoryUnited Kingdom


  • employee creativity
  • less-creative employees
  • human flourishing
  • creativity at work
  • non-creativity


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