Current ambient assistive living solutions have adopted a traditional sensor-centric approach, involving data analysis and activity recognition to provide assistance to individuals. The reliance on sensors and activity recognition in this approach introduces a number of issues. This study introduces a novel approach to assistive living which intends to address these issues via a paradigm shift from a sensor centric approach to a goal-oriented one. The goal-oriented approach focuses on identification of user goals in order to pro-actively offer assistance by either predefined or dynamically constructed video-based instruction. This extended abstract introduces the architecture of this goal-oriented approach, covers the novel developments required to realize it and discusses the current state of the research.