Research output per year
Research output per year
Abstract
Challenge
Design-led research offers valuable insights for green transition, but gaps between research and public understanding can limit impact. Future Island-Island bridges this gap through digital content and public engagement, turning complex ideas into accessible stories. This approach connects communities and sparks dialogue, encouraging shared action toward more sustainable futures.
Approach
A multi-channel strategy combined social media, digital content, media outreach, and community events to share the project’s regenerative design journey with Rathlin. Data-driven content strengthened messaging, while collaboration with the island community, partners, researchers, and practitioners extended beyond research to engage wider audiences through compelling, interactive storytelling.
Outcomes
Social content gathered 1,700+ followers with 19% engagement, while the website attracted 2,700+ users and 2,300 sessions, generating £5,740 in combined value. Media coverage reached 2.32 million views across 11 outlets, with an equivalent value of £36,615. Over 50 festival, workshop and project-led events on Rathlin sparked dialogue on regenerative pathways.
Learnings
Data shows visual storytelling and narrative-based content best engage diverse audiences. Co-creating with community members, researchers, and partners keeps messaging authentic and relevant. Interactive channels help make complex research feel tangible and relatable, increasing accessibility and impact for the Rathlin community and across creative, academic, and professional networks.
Impact
Strategic engagement has positioned the project as a thought-leader in design-led sustainability, with Rathlin Island as a focal point for circular innovation in Northern Ireland. Organic, cross-channel visibility valued at approximately £42,355 has supported cross-sector knowledge exchange and community engagement – helping influence policy and shape green transition and design dialogue.
Design-led research offers valuable insights for green transition, but gaps between research and public understanding can limit impact. Future Island-Island bridges this gap through digital content and public engagement, turning complex ideas into accessible stories. This approach connects communities and sparks dialogue, encouraging shared action toward more sustainable futures.
Approach
A multi-channel strategy combined social media, digital content, media outreach, and community events to share the project’s regenerative design journey with Rathlin. Data-driven content strengthened messaging, while collaboration with the island community, partners, researchers, and practitioners extended beyond research to engage wider audiences through compelling, interactive storytelling.
Outcomes
Social content gathered 1,700+ followers with 19% engagement, while the website attracted 2,700+ users and 2,300 sessions, generating £5,740 in combined value. Media coverage reached 2.32 million views across 11 outlets, with an equivalent value of £36,615. Over 50 festival, workshop and project-led events on Rathlin sparked dialogue on regenerative pathways.
Learnings
Data shows visual storytelling and narrative-based content best engage diverse audiences. Co-creating with community members, researchers, and partners keeps messaging authentic and relevant. Interactive channels help make complex research feel tangible and relatable, increasing accessibility and impact for the Rathlin community and across creative, academic, and professional networks.
Impact
Strategic engagement has positioned the project as a thought-leader in design-led sustainability, with Rathlin Island as a focal point for circular innovation in Northern Ireland. Organic, cross-channel visibility valued at approximately £42,355 has supported cross-sector knowledge exchange and community engagement – helping influence policy and shape green transition and design dialogue.
| Original language | English |
|---|---|
| Place of Publication | Belfast |
| Number of pages | 2 |
| Volume | 1 |
| Edition | 1 |
| ISBN (Electronic) | 978-1-85923-304-7 |
| Publication status | Published (in print/issue) - 29 Sept 2025 |
Fingerprint
Dive into the research topics of 'Future Island-Island Impact Cards: Design & Dialogue: Social Media and Public Engagement'. Together they form a unique fingerprint.Research output
- 1 Other report
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Future Island-Island Impact Cards: A series of Impact Cards highlighting the social, economic, cultural, and environmental impacts of Future Island-Island, focusing on circular economies, sustainable material innovation, heritage preservation through digital technologies, and community-driven solutions for a sustainable future.
Magee, J. (Editor), Colhoun, G. (Editor), Lynn, J. (Illustrator) & Quigley, T. (Illustrator), 21 Aug 2025, 1 ed. Belfast. 72 p.Research output: Book/Report › Other report
Open AccessFile
Projects
- 1 Finished
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FII: AHRC funded Green Transition Ecosystem: Future Island-Island
Magee, J. (PI), Bates, J. (CoI), Folli, R. (CoI), Keeney, D. (CoI), Montgomery, I. (CoI), Power, S. (CoI), Dixon, B. (CoI), Parkin, A. (CoI), Gault, A. (CoI), Melki, H. (CoI), Fleming, K. (CoI), Dargie, S. (CoI), Quigley, T. (CoI), Chen, Y. (CoI), Logan, D. (CoI), Meakin, E. (CoI), Brolly, R. (CoI), Dunlop, P. (CoI), Moore, P. (CoI), McGinn, M. (CoI), Golden, S. (CoI), Lyons, F. (CoI), O'Connor, K. (CoI), Fomin, M. (CoI), Pourshahidi, K. (CoI), Charles, D. (CoI), Mc Garrigle, C. (CoI), Quinn, J. (CoI), McIlhagger, A. (CoI), Fernandez-Ibanez, P. (CoI), Byrne, J. (CoI), Forsythe, W. (CoI), O'Neill, P. (CoI), Jackson-Smyth, J. (CoI), Duffy, A. (CoI), Yazirlioglu, L. (CoI), Morgan, B. (CoI), Newell, K. (CoI) & Singleton, R. (CoI)
Arts and Humanities Research Council
1/10/23 → 30/09/25
Project: Research