Evaluating Public Relations’ Effects: Implications from Mass Communication Theory and Research

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

    Original languageEnglish
    Title of host publicationUnknown Host Publication
    Number of pages18
    Publication statusPublished - 22 Mar 2005
    EventChartered Institute of Public Relations Academic Conference - University of Lincoln, UK
    Duration: 22 Mar 2005 → …

    Conference

    ConferenceChartered Institute of Public Relations Academic Conference
    Period22/03/05 → …

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