Entrepreneurship and Marketing Interface Research – a Synopsis and Evaluation’

Damian Gallagher, Audrey Gilmore

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationEntrepreneurial Marketing: Global Perspectives
PublisherEmerald Publishing
Pages3-22
ISBN (Print)978-1-781980-786-3
Publication statusPublished - 3 Apr 2013

Keywords

  • Marketing
  • Entrepreneurial
  • Global

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