Entrepreneurial Traits as an Antecedent to Sustainability Marketing: The Case of UK Museums and Science Centres

Bronagh Magee, Andrea Reid, Donna Towe

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original languageEnglish
Title of host publicationGlobal Research Conference on Marketing and Entrepreneurship
Publication statusUnpublished - 2021

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  • SDG 12 - Responsible Consumption and Production

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