Brilliant mistake! Essays on incidents of management mistakes and mea culpa

Mark Palmer, Geoff Simmons, Ronan de Kervenoael

    Research output: Contribution to journalArticle

    8 Citations (Scopus)
    Original languageEnglish
    Pages (from-to)234-257
    JournalInternational Journal of Retail & Distribution Management
    Volume38
    Issue number4
    DOIs
    Publication statusPublished - 2010

    Cite this