Are all signals created equal? Investigating the differential effects of online signals on the sales performance of e-marketplace sellers

H Li, Yulin Fang, Y Wang, KH Lim, L Liang

Research output: Contribution to journalArticlepeer-review

77 Citations (Scopus)
Original languageEnglish
Pages (from-to)699-723
JournalInformation Technology and People
Volume28
Issue number3
DOIs
Publication statusAccepted/In press - 27 Apr 2015

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