Applying an ecological model to social marketing communications

Sally Dibb, Carrigan Marylyn, Andrew Lindridge, Susan MacAskill, Wendy Gnich, Douglas Eadie, Ingrid Holme

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1399-1420
Journal	European Journal of Marketing
Volume	47
Issue number	9
Publication status	Published (in print/issue) - 2013

Keywords

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title = "Applying an ecological model to social marketing communications",

keywords = "Social Marketing",

author = "Sally Dibb and Carrigan Marylyn and Andrew Lindridge and Susan MacAskill and Wendy Gnich and Douglas Eadie and Ingrid Holme",

year = "2013",

language = "English",

volume = "47",

pages = "1399--1420",

journal = "European Journal of Marketing",

publisher = "Emerald Publishing",

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}

TY - JOUR

T1 - Applying an ecological model to social marketing communications

AU - Dibb, Sally

AU - Marylyn, Carrigan

AU - Lindridge, Andrew

AU - MacAskill, Susan

AU - Gnich, Wendy

AU - Eadie, Douglas

AU - Holme, Ingrid

PY - 2013

Y1 - 2013

KW - Social Marketing

M3 - Article

VL - 47

SP - 1399

EP - 1420

JO - European Journal of Marketing

JF - European Journal of Marketing

IS - 9

ER -