An Investigation and Evaluation of the Role of Social Media in Facilitating the Co-Creation of Value in Small Sports Clubs

Damian Gallagher, Audrey Gilmore, Ryan Bell

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Original languageEnglish
Title of host publicationUnknown Host Publication
PublisherAcademy of Marketing
Number of pages3
Publication statusAccepted/In press - 16 Mar 2017
EventAcademy of Marketing Conference - Newcastle Business School
Duration: 16 Mar 2017 → …


ConferenceAcademy of Marketing Conference
Period16/03/17 → …


  • Social Media
  • Sport

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