An exploration of small business Website optimization: Enablers, influencers and an assessment approach

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	534-561
Journal	International Small Business Journal
Volume	29
Issue number	5
DOIs	https://doi.org/10.1177/0266242610369945
Publication status	Published (in print/issue) - 11 Oct 2011

Access to Document

@article{ca175fae87c24b98ac518c90957d5168,

title = "An exploration of small business Website optimization: Enablers, influencers and an assessment approach",

author = "Geoff Simmons and Gillian Armstrong and Mark Durkin",

year = "2011",

month = oct,

day = "11",

doi = "10.1177/0266242610369945",

language = "English",

volume = "29",

pages = "534--561",

journal = "International Small Business Journal",

issn = "1741-2870",

publisher = "SAGE Publications Ltd",

number = "5",

}

TY - JOUR

T1 - An exploration of small business Website optimization: Enablers, influencers and an assessment approach

AU - Simmons, Geoff

AU - Armstrong, Gillian

AU - Durkin, Mark

PY - 2011/10/11

Y1 - 2011/10/11

U2 - 10.1177/0266242610369945

DO - 10.1177/0266242610369945

M3 - Article

SN - 1741-2870

VL - 29

SP - 534

EP - 561

JO - International Small Business Journal

JF - International Small Business Journal

IS - 5

ER -