TY - GEN
T1 - An examination of the behaviour of young and older users of facebook
AU - Quinn, Darren
AU - Chen, Liming
AU - Mulvenna, Maurice
PY - 2012/6/18
Y1 - 2012/6/18
N2 - Increased use in recent years of social networking applications such as Facebook has resulted in a rapid growth of user generated content. As a communication tool for social engagement, the online patterns and characteristics of individuals and user types can now be better understood by monitoring user behaviour, activity frequency and modality of use. The aim of this paper is to present an analysis of the behaviour and characteristics of young and older user groups in an online social network. Our findings show that correlations exist between user behaviour and age, based upon activities as evidenced within the data. Visualisation of full user activity has further helped our understanding of user behaviour by identifying interaction patterns, which may be used for the monitoring of social engagement.
AB - Increased use in recent years of social networking applications such as Facebook has resulted in a rapid growth of user generated content. As a communication tool for social engagement, the online patterns and characteristics of individuals and user types can now be better understood by monitoring user behaviour, activity frequency and modality of use. The aim of this paper is to present an analysis of the behaviour and characteristics of young and older user groups in an online social network. Our findings show that correlations exist between user behaviour and age, based upon activities as evidenced within the data. Visualisation of full user activity has further helped our understanding of user behaviour by identifying interaction patterns, which may be used for the monitoring of social engagement.
KW - Interaction Analysis
KW - Social Computing
KW - Social Networking
UR - http://www.scopus.com/inward/record.url?scp=84869594575&partnerID=8YFLogxK
U2 - 10.1007/978-3-642-29262-0_2
DO - 10.1007/978-3-642-29262-0_2
M3 - Conference contribution
AN - SCOPUS:84869594575
SN - 9783642292613
T3 - Lecture Notes of the Institute for Computer Sciences, Social-Informatics and Telecommunications Engineering
SP - 9
EP - 16
BT - Electronic Healthcare - 4th International Conference, eHealth 2011, Revised Selected Papers
T2 - 4th ICST International Conference on eHealth, eHealth 2011
Y2 - 21 November 2011 through 23 November 2011
ER -