| Original language | English |
|---|---|
| Pages (from-to) | 250-260 |
| Journal | International Journal of Bank Marketing |
| Volume | 20 |
| Issue number | 6 |
| DOIs | |
| Publication status | Accepted/In press - 10 Jan 2002 |
Keywords
- Marketing
- Distribution channels
- Banking
- Internet
- Delphi method