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Rachael Singleton

Rachael Singleton

Dr

  • PhoneUNKNOWN
20222026

Research activity per year

Personal profile

Biography

I am a behavioural scientist and UU Business School lecturer with experience working across NI government departments in supporting the design and delivery of public policy by applying behavioural science to tackle societal, environmental and economic challenges. This has ranged from debtor behaviour to COVID transmission, and from net zero to business innovation. I enjoy working to engage deeper understanding of human behaviour to support people and places, and working with those same people using co-design to ensure that they are active in the decision making and change processes that result. I am particularly invested in approaches that deliver new understanding of value, both environmental and social. 

 

Research interests include:

behavioural science in policy design;

creative problem solving methodologies;

pathways to sustainable behaviour change; and

the application of behavioural science to drive environmental sustainability.

 

 

 

 

Education/Academic qualification

Unknown, Fellow of the Higher Education Academy, Advance HE (Higher Education Academy)

27 Aug 202424 Jun 2025

Award Date: 24 Jun 2025

PhD

Award Date: 2 Dec 2024

Master, English, Open University

Award Date: 29 Jan 2016

Bachelor, Psychology (Single Hons), Queens University Belfast

Award Date: 28 Jun 1999

External positions

Advisory Board Member, Centre for National Training and Research Excellence in Understanding Behaviour

1 Jan 2025 → …

Co-Investigator, Future Island-Island

1 Oct 2024 → …

Co-Investigator, EPIC Futures NI

1 Mar 20241 Mar 2027

Blue Flag Jury Member, Foundation for Environmental Education

10 Oct 2023 → …

Chair, Sustainable NI

10 May 202230 Jun 2025

Behavioural Science expert, Safefood

30 Sept 201930 Sept 2022

Behavioural Scientist, NI Innovation Lab

17 Sept 20161 Sept 2024

Keywords

  • BF Psychology
  • Sustainability
  • Design Thinking
  • Behavioural science

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  1. SDG 1 - No Poverty
    SDG 1 No Poverty
  2. SDG 2 - Zero Hunger
    SDG 2 Zero Hunger
  3. SDG 3 - Good Health and Well-being
    SDG 3 Good Health and Well-being
  4. SDG 5 - Gender Equality
    SDG 5 Gender Equality
  5. SDG 8 - Decent Work and Economic Growth
    SDG 8 Decent Work and Economic Growth
  6. SDG 9 - Industry, Innovation, and Infrastructure
    SDG 9 Industry, Innovation, and Infrastructure
  7. SDG 11 - Sustainable Cities and Communities
    SDG 11 Sustainable Cities and Communities
  8. SDG 12 - Responsible Consumption and Production
    SDG 12 Responsible Consumption and Production
  9. SDG 14 - Life Below Water
    SDG 14 Life Below Water
  10. SDG 15 - Life on Land
    SDG 15 Life on Land
  11. SDG 17 - Partnerships for the Goals
    SDG 17 Partnerships for the Goals

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Collaborations and top research areas from the last five years

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