Research output per year
Research output per year
Search results
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2014
Reputational Threat and Image Repair Strategies: Northern Ireland Water’s Crisis Communication in a Freeze/Thaw Incident
McCoy, M., 2014, In: Journal of Nonprofit & Public Sector Marketing,. 26, p. 99-126Research output: Contribution to journal › Article › peer-review
Open Access6 Citations (Scopus) -
2010
Current trends in communication skills training in UK schools of medicine
Hargie, O., Boohan, M., McCoy, M. & Murphy, P., May 2010, In: Medical Teacher. 32, 5, p. 385-391Research output: Contribution to journal › Article › peer-review
Open Access48 Citations (Scopus) -
2007
Effects of personalization and envelope color on response rate, speed and quality among a business population
McCoy, M. & Hargie, O., Aug 2007, In: Industrial Marketing Management. 36, 6, p. 799-809Research output: Contribution to journal › Article › peer-review
Open Access23 Citations (Scopus) -
The importance of context: How a problem like the evaluation of communication can be solved
Hargie, O. & McCoy, M., 2007, In: Communication Director. 2, p. 80-83Research output: Contribution to journal › Article › peer-review
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2003
Implications of mass communication theory for asymmetric public relations evaluation
McCoy, M. & Hargie, O., 2003, In: Journal of Communication Management. 7, 4, p. 304-316Research output: Contribution to journal › Article › peer-review
Open Access7 Citations (Scopus) -
2001
Evaluating evaluation: Implications for assessing quality
McCoy, M. & Hargie, O., 2001, In: International Journal of Health Care Quality Assurance. 14, p. 317-327Research output: Contribution to journal › Article › peer-review
Open Access25 Citations (Scopus)