Photo of Lisa Harkness

Lisa Harkness, Lecturer in Marketing

Dr

  • Northlands Road, Magee Campus

    BT48 7JL Londonderry

    United Kingdom

  • 14 Citations
  • 2 h-Index
20122019
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  • 7 Similar Profiles
Small and medium-sized enterprises Business & Economics
Retailers Business & Economics
Small to medium-sized enterprises Business & Economics
Retailing Business & Economics
Retail Business & Economics
Loyalty cards Business & Economics
Data collection Business & Economics
New economy Business & Economics

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Research Output 2012 2019

  • 14 Citations
  • 2 h-Index
  • 5 Conference contribution
  • 2 Article
  • 1 Paper

Female Social Entrepreneurship in a Post Conflict Society: The Case of Northern Ireland and Croatia

Harkness, L. & Gilmore, A., 1 Mar 2019, (Accepted/In press).

Research output: Contribution to conferencePaper

Loyalty card adoption in SME retailers: the impact upon marketing management

Hutchinson, K., Donnell, L., Gilmore, A. & Reid, A., 1 Jul 2015, In : European Journal of Marketing. 49, 3/4, p. 467-490

Research output: Contribution to journalArticle

Retailers
Loyalty cards
Small to medium-sized enterprises
Marketing management
Retail

Managing the Retailer SME Supplier Relationship Post Financial Crisis

Reid, A., Gilmore, A., Moffett, S., Donnell, L. & Hutchinson, K., 29 Jul 2015, (Accepted/In press) Unknown Host Publication. 14 p.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Financial crisis
Retailers
Supplier relationships
Small and medium-sized enterprises
Suppliers

Adopting the Implant Model for Retail Growth: The Impact Upon Marketing

Reid, A., Gilmore, A., Donnell, L. & Hutchinson, K., 3 Apr 2014, (Accepted/In press) Unknown Host Publication. American Marketing Association, 25 p.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Marketing
Implant
Small and medium-sized enterprises
Retail
Retailing

Assessing the Changing Retailer Consumer Relationship: The Case of SMEs

Reid, A., Gilmore, A., Donnell, L. & Hutchinson, K., 6 Apr 2013, (Accepted/In press) Unknown Host Publication. American Marketing Association, 24 p.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Small and medium-sized enterprises
Retailers
Entrepreneurial marketing
Marketing activities
Marketing strategy

Prizes

Croatia
academy
marketing
funding
career

Activities 2012 2015

  • 2 Publication Peer-review

European Journal of Marketing (Journal)

Karise Hutchinson (Reviewer), Lisa Donnell (Reviewer)
2015

Activity: Publication peer-review and editorial workPublication Peer-review

European Case Clearing House (Publisher)

Karise Hutchinson (Reviewer), Lisa Donnell (Reviewer)
2012

Activity: Publication peer-review and editorial workPublication Peer-review