Dept of Mgmt, Leadership & Marketing

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2014

Brand Mascots And Other Marketing Animals
Brown, S. (ed.) & Ponsonby-McCabe, S. (ed.), 19 Jun 2014, Routledge. 300 p.
Research output: Book/Report › Anthology › peer-review

10 Citations (Scopus)
Proceedings of the 9th European Conference on Innovation and Entrepreneurship
Galbraith, B. (ed.), 18 Sept 2014, Reading, UK: Academic Conferences and Publishing International. 671 p.
Research output: Book/Report › Anthology › peer-review

Open Access
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3237 Downloads (Pure)
Social Innovation and Entrepreneurship: Case Studies, Practices and Perspectives
Galbraith, B. (ed.) & Molinari, F. (ed.), 7 Sept 2014, Reading, UK: Academic Conferences and Publishing International. 148 p.
Research output: Book/Report › Anthology › peer-review
2010

E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization
Thomas, B. (ed.) & Simmons, G. (ed.), 1 Jan 2010, IGI Global. 343 p.
Research output: Book/Report › Anthology › peer-review

Open Access

9 Citations (Scopus)

Research output