Digi2Market CONFERENCE Digital Transformations

Activity: Participating in or organising an eventOrganising a conference, workshop, ...

Description

This conference focuses on developing marketing stories for enterprises to enable them to market and sell outside of their regions. Virtual reality (VR) marketing trends suggest that companies will embrace VR to the fullest in the years ahead. Immersive technology can be used as an approach for SMEs in remote areas to market their projects/products/services through a number of strategies.
The Digi2Market conference addresses three challenges in peripheral regions: isolation of enterprises in small markets, communication difficulties, and lack of economic diversity. Digi2Market is an innovative project that seeks to provide an integrated solution to enable SMEs in the Northern Periphery and Arctic to develop new markets.
Period26 Jan 202227 Jan 2022
Event typeConference
LocationColeraine, Northern IrelandShow on map
Degree of RecognitionInternational

Keywords

  • immersive technology
  • SMEs
  • business development
  • virtual reality
  • augmented reality