Advance HE Island of Ireland Symposium

Bustard, J. (Participant), Fergie, R. (Participant), Hsu, D. H. (Participant)

Activity: Participating in or organising an eventParticipating in a conference, workshop, ...

Description

Delivering a Presentation titled: Re-imagining Marketing Pedagogy: A Student Led Design Thinking Approach guided by POLARIS (Active Learning’s North Star).
Period23 Jun 2021
Event typeConference
Degree of RecognitionInternational

Keywords

  • active learning
  • design thinking
  • POLARIS
  • Digital Marketing